Shropshire Hotel Offers 'Home From Home' For Business Users

A Shropshire hotel best known as a top wedding venue has found itself with a growing number of business and conference guests thanks to its ‘home from home’ approach.

Staff at The Wroxeter Hotel in Wroxeter, between Shrewsbury and Telford work hard to make those staying for business reasons feel as relaxed and comfortable as possible - whether by dishing them up their favourite dinner on request after a long, hard day, having a coffee ready for them when they walk through the door or remembering that they like their bacon extra crispy and their eggs scrambled at breakfast time.

It is an ethos which business owner Hannah Hall believes sets the hotel apart from many others, right down to booking people into the room they liked best.

“While we provide all the usual facilities you would expect for a business stay, such as wifi, conference facilities and early breakfasts, we go further than that to make sure their stay is as close to a relaxing home from home as possible, only with a few treats thrown in,” she said.

“I know it isn’t easy being away from home for work as I used to do it. That’s why we do everything we can to keep things relaxed, informal and personal and it has many of our business guests coming back to us time and time again.

“A lot of that comes from having continuity with your team. For example, our morning team supervised by AM duty manager Tanya Rymills is consistent. The same waitresses always work the breakfast shift and so they know what each of the regular guests has and how they like it.

“We’ve had a lot of praise for our other staff too, with one business lady telling me how impressed she was that the evening manager even knew when she’d had a bad day and didn’t feel like talking, so would just make her a coffee rather than stop to chat.

“This is a family run hotel and that personal touch shows in our customer service.”

The Severn Enterprise Chapter of Business Network International (BNI) has also chosen The Wroxeter Hotel’s conference facilities for its weekly meetings every Friday.

Chapter director Mike Palfrey said “We recently moved our meetings to Wroxeter from a big corporate hotel in the centre of Telford as we like the personal, friendly feel.

“It’s nice to know you can ask for things and not get the ‘rule book’ answer. And the breakfasts are all cooked to order.”

Mrs Hall and her husband Ed took over running of the hotel six years ago. It caters for all types of events from birthday parties to conferences and weddings to Roman banquets.


Pete White Pete White

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