Local festival fights back for its second year

A family-organised, charitable festival will be hitting a Shropshire field this summer for the second time – with an empowering #upyourscancer moto.

Charmina festival began as a casual family discussion in the Reece-household and has now turned into a 1000+ capacity music event after matriarch of the family, Joy, was diagnosed with the return and spread of breast cancer in July 2016. She sadly lost her battle with the disease last year, making the festival and its cause even more poignant this year.

Joy’s children Harry, Sophie and Elle will be turning this idea into a reality for the second time – with the help of Team Charmina, their friends and even some people in the community they’ve never met before.

A selection of bands, local artists and tribute acts will be gracing the stage; including Two Blank Pages, Nibbs & Tony, The Halcyon Band, The Weekenders and more. At the end of the night number-one Kasabian tribute band, Kazabian will be closing the show.

The family-friendly event isn’t just about the live music, with a variety of food stalls and bars to feed your appetite alongside glitter-stations, children’s craft area and the all-important cancer awareness stand. Making an appearance again this year will be the raffle that offers high-class prizes.

In 2017 a huge £14,000, which was donated to the family’s chosen charities: Cancer Research UK and Lingen Davis Cancer Fund - the hard work earning them a Fundraiser of the Year award from the latter. Severn Hospice has been added to the list for 2019, a charity that holds a special place in their heart after the care Joy had received there. This year’s charitable activities have already begun, with Harry and his wife Becky taking part in the Lingen Davis Ruby Run in March.

Harry, the driving-force behind the festivals original development said: “Having had my mum and other close relatives pass away from cancer I only know, too well, the journey cancer-sufferers and their families go through. It puts immense strain on people and their immediate family. Charmina represents a message of hope and memory-making to all those people. All who attend are single-handily providing hope and comfort to individuals and their families going through a tough journey. The day will be full of great music, food and drinks - we have huge support from local and national bands, plus a play area to keep children busy all day! All the work put into the festival has been done on a voluntary basis by some of the most amazing people I know. This means that every penny we make, after overheads, will go to our chosen charities. Grab your ticket now and make sure not to miss out on the best day of summer 2019!”

The musical event is made possible by volunteers and generous sponsorship from local businesses: Decostitch, Wildes, South Cheshire Marquee’s, Olives Bar and many more. The festivals main sponsor this year will be Shingler Group, a family business with strong roots in the local community. Jeremy Shingler, Managing Director for Shingler Group said: “Shingler Group are proud to be the main sponsor of such an amazing event. Harry and the rest of the Charmina team have worked really hard to create a day which will have something for everybody and most importantly, will raise thousands for their chosen charities that are close to all our hearts.”

Charmina will be taking place at Shooters Hill Barns near Wem, on July 20th, starting at 12 noon. Tickets are available to buy online at www.charmina.co.uk – adult tickets for £27, child tickets for £17 and under-12s get in for free but still require a registered ticket.