Alan Ward's new 3D cinema kitchen studio

A family-run firm in Shropshire is giving its customers the chance to take a virtual reality tour of their new kitchen thanks to its unique 3D cinema room at Alan Ward furniture department store.

The service at Wilson Fink’s showroom within Alan Ward Shrewsbury, the county’s largest independent furniture department store, allows people to visualise how their new kitchen will look.

It is part of the on-going redesign of the ground floor which has recently seen six new departments open including a dedicated cookshop with ideas for the kitchen and dining room.

Graham Swann, a partner at Wilson Fink which has showrooms nationwide, said there were only a handful of showrooms across the country which had the 3D cinema room installed.

He said: “The room enables us to give clients the ability to ‘walk through’ their new kitchen.

“This is particularly useful as more and more people are extending or removing walls and have never seen their new space before.

“Our 3D room gives a real perspective of the area available and how it will feel with a beautiful Wilson Fink kitchen installed.”

Mr Swann said: “It is transforming the way that our customers are able to buy their kitchen, which for many is the hub of their home.

“The 3D cinema room is proving very popular and means we are able to offer something else over other kitchen companies.”

The local kitchen designer was given the opportunity to be a partner of kitchen and interior business, Wilson Fink, which is part of the Arlington Group, three years ago and has not looked back.

Mr Swann said: “The business ethos that has allowed the Arlington Group to work with the trade successfully for so long has been applied now to Wilson Fink and the firm is going from strength to strength.

“Being at Alan Ward is a perfect fit as it allows an association between two similarly-minded companies that put value and service for their clients above all else.”

Wilson Fink specialises in the design and supply of kitchens and appliances to suit all tastes and styles. It can cater to any budget and any scale of project.

Mr Swann said: “From award-winning designers to software engineers and surveyors, we have the people to ensure a project can be taken from conception to completion with the minimal amount of fuss.

“Our designer will see your project through from start to finish so you can be assured of continuity throughout the process.

“The end result is of extremely high importance to us but the journey in achieving it is even more so.”

He said the company’s success was down to its excellent reputation and recommendations from satisfied customers.

Mr Swann said: “We specialise in modern German fitted kitchens and have the most comprehensive choice on the market.

“We ensure that all our products offer the best value around and we will never be beaten on price on a like for like plan.”

For information about Wilson Fink Kitchens and to find out more about what they have to offer ring (01743) 461414.


Pete White Pete White

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