Shropshire hotel scoops top business accolade

Bosses at an historic Shropshire hotel have scooped a top tourism award that recognises their dedication to promoting the county.
The Buckatree Hall Hotel, at the foot of the Wrekin, has been named best business in the travel, tourism and hospitality category at the Shropshire Business Awards 2014.
At a glittering ceremony at the Telford International Centre last night (JULY 11), General Manager Wayne Jenson picked up the accolade.
He said: “This is a huge boost to our business and a tremendous honour.
“This award is dedicated to all of our staff and all of the hard work they do, it really has been a team effort and we could not have done everything we have managed to do in the past year without each and every one of them.
“As a family-run business, competing against many big name chains, this is a true testament to the hotel and the values we have which put Shropshire at the heart of everything we do.”
The hotel beat off stiff competition from the Shrewsbury Flower Show, The Prince Rupert Hotel and Sabrina Boat Tours to win the category.
Before the award was handed over a short video was shown of the Buckatree and all finalists.

When the winner was announced many people rose to their feet and applauded the team of hotel staff as they made their way to the stage.

The hotel was recognised because a £1million refurbishment scheme has been carried out in the last four years, 13 extra members of staff have been taken on and bosses are dedicated to promoting Shropshire.

A new gym and function room has also been created, the hotel has taken part in a scheme with Telford College of Art and Technology (TCAT) and Reed Recruitment to develop industry staff and it also takes part in nationwide events such as English Tourism Week, when the mayors of Wellington and Telford did work experience to show their support for the great work the hotel does.
Mr Jenson added: “The hotel was in a difficult situation when it was bought by businessman Grant Moon in 2010.
“It was being run as part of the Swallows Hotel chain but we have worked hard to put the family heart back into it.
“We knew there was a lot to do - and a lot of money that needed to be spent - but Mr Moon had a great vision for the hotel and now it feels like we have finally achieved it with this award.

 “There have been some big changes and we are always thinking of ways to improve, we want to keep the historic routes but also enter the 21st century.”
The Buckatree has also been classes as a cut above the rest because in the past 12 months bosses have created specialist Buckatree money and a loyalty card as well as developed an ‘App’ for customers and potential customers to download, so everything they need to know if at their fingertips.
Mr Jenson added: “We are very excited to be recognised for all the hard work that has been done but it doesn’t mean we are resting now - I look forward to what is happening next.”

 

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